Printing and applying systems for self-adhesive labels, which can be interfaced with a computer, capable of applying the label just printed on stationary or moving products. For label printing, ALcode can mount the different thermal transfer printer units of the Japanese Sato (or compatible). These groups are distinguished by being conceived from the beginning for use on automatic applicators: 8 or 12 dots / mm of definition up to 300 mm / sec of printing speed, 104 or 152 mm of expandable width.